B2B
SignalCheck
“The AI reality check before founders burn £50k building products nobody buys.”
Tools
Next.jsClaudeSupabaseStripeTailwind CSS
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AI Systems & Operational Middleware
Make your stack work as one system.
Custom AI middleware, automated CRM workflows, and multi-system integrations — built so your tools stop fighting each other.
Live Topology · Bi-Directional CRM & Outbound Middleware
Hub & Spoke MeshFault-Tolerant
Safety Latch: SmartLead DNC VerifiedReconciliation: E.164 Clean StatePayload Routing: Multi-System Auto-Sync
Reference Architecture · Multi-System Operational Middleware
Static SchematicZero-Data-Leakage
01 · SourcesRaw Feeds
Data Ingestion Layer
CRM & Pipeline
HubSpot / Salesforce / Pipedrive
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Inbound EventsWebhooks, Stripe, Email, Forms
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Unstructured InputsSpreadsheets, PDFs, Voice memos
Auto-Polling & Webhooks
Custom Middleware Core
02 · ABL Orchestration EngineType-Safe Middleware
Multi-Model Intelligence RouterContext Routed
Claude 3.5 Sonnet
Complex extraction, deep reasoning, nuanced synthesis
Gemini / GPT
High-volume triage, fast classification, enrichment
Validation & Schema FirewallZero Bad Data
Deterministic schema verification (Zod), deduplication, hallucination traps, and manual review triggers.
State Bus & Queue ManagementIdempotent Retries
Automated retries with exponential backoff, rate-limit shielding, and complete immutable audit logging.
Latency: <450ms End-to-EndPayload Safety: Verified
03 · TargetsSynchronized
Production Execution Layer
Clean Records
Normalized CRM deals, contacts & notes
Team Ops & Alerts
Slack alerts, Linear tickets, email queues
Data Store & Sync
Postgres, Supabase, analytics pipelines
Live Sync & Reversible Writes
Multi-Model Router: Claude & Gemini Context-MappedPayload Verification: Zod Schema FirewallQueue Safety: Idempotent Retries
Scope
What Gets Built
Production-grade operational plumbing connecting your data, your models, and your revenue engines.
01System Capability
Multi-Model AI Orchestration
Claude and Gemini routed to the job each is actually good at, not one model bolted onto everything.
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02System Capability
Automated CRM & Data Sync
Records that update themselves across your tools, with the safety rules that stop bad data spreading.
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03System Capability
Legacy System Integration
The old system that works but doesn't talk to anything, wired cleanly into the rest of your modern stack.
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The Off-the-Record Take:
“We stop your CRM, email, and spreadsheets fighting each other so you can stop copy-pasting data like it's 2004.”
Production Systems
Featured Proof
Verifiable operational middleware, autonomous pipeline architectures, and shipped AI products.
B2B2C
iOSAndroid
Miguelito
“Multi-agent autonomous OS running specialist subagents for calendar, tasks, and cadence.”
Tools
FlutterNode.jsExpressDeepSeekApple Health
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B2B
API / Middleware
Outbound Runs Itself
“AI middleware that scrapes target leads, scores buyer intent, and writes tailored hooks on autopilot.”
Tools
ClaudeChatGPTClayn8nHubSpotPython
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Execution Process
How It Runs
Diagnosis before prescription. A disciplined four-stage gateway model so you never pay for unnecessary builds.
Scan call
20 minutes, one workflow, verbal. An honest diagnosis on where AI would earn its place — and where it wouldn't.
Readiness Map
The diagnostic. Your workflows and data foundations mapped end-to-end, showing what to fix before automating.
Build
The custom middleware, webhooks, and multi-model routing pipelines, built and tested against live data.
Adoption
Ensuring the team actually uses it, edge cases are caught, and the system holds reliably after handover.