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Strategic Product Innovation for Operational Excellence

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A transformative product development initiative for AND Digital to optimise operations, save time, and enhance customer satisfaction.

The Challenge

The project required an overhaul of time-consuming processes to increase efficiency and improve customer experiences.


  • Reduce onboarding errors that affected productivity.

  • Streamline staff workflows to save time and reduce costs.

  • Align product strategy with internal objectives and market trends.

I led strategy sessions, conducted market research, and implemented Agile practices to meet AND Digital’s needs.


  • Defined product strategy through stakeholder alignment and market research.

  • Used Agile to optimize workflows and reduce onboarding errors by 40%.

  • Developed training materials to ensure high adoption, achieving a 90% staff buy-in rate.

My Approach

Outcomes & Impact

Operational efficiency and customer satisfaction saw significant improvements.


  • Reduced errors in onboarding by 40%.

  • Saved over 200 hours in staff time annually.

  • Achieved a 90% adoption rate, reflecting the value of the optimized processes.

Tools

informa logo
informa logo
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A transformative product development initiative for AND Digital to optimise operations, save time, and enhance customer satisfaction.
informa logo

Let's Work Together

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Abdi Bedel

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+44 757 866 2888

+44 757 866 2888

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